Did you know?


Newborns enter the world with an immature visual system, making their sight initially blurry.

As their eyes and brain develop over the first few months, their vision gradually improves.

During this stage, infants are naturally drawn to high-contrast images, as these are easier for their developing visual system to recognize and process.

What are high-contrast images?


High-contrast images feature sharp distinctions between light and dark areas, capturing a baby’s attention and stimulating brain activity.

Research indicates that exposure to these patterns supports the development of visual attention, tracking skills, and overall cognitive function in infants.

Introducing high-contrast images to newborns can play a vital role in fostering healthy visual and neurological development during the crucial early months of life.

A step further!

In addition to creating shirts that have visual benefits for your little one, we take it a step further by adding a "touch" element to our designs. Making our shirts as fun and beneficial to feel for your little one as it is to look at! This is possible thanks to cutting edge 3D garment printing technology.

Where we come in!


Since infants can only see up to 10 inches away during their first three months and are naturally drawn to high-contrast images, we designed high-contrast image shirts to support their visual development.

Your baby spends most of their time gazing at you—the person holding them—so why not turn your shirt into a tool for their growth?

By incorporating stimulating visuals into everyday apparel, we transform previously unused shirt space into an opportunity to enhance early cognitive and visual development.